Margaritaville Projects

My work with Margaritaville showcases how I translate a brand’s personality into products that feel fresh, functional, and on-theme. From outdoor wicker furniture with nautical-inspired graphics to branded beach games, chairs, and wagons that capture a carefree coastal vibe, to giftables like candles and tumblers perfect for impulse buys and keepsakes — every piece starts with a story and ends as a product people want to bring home. I focus on color, texture, and consumer experience, ensuring every design not only reflects the brand’s world but delivers joy, comfort, and consistency from concept through production.

Beach Games & Accessories

I developed playful, brand-right designs for Margaritaville’s beach games and accessories, including cornhole boards, folding chairs, and beach carts. I focused on translating the brand’s laid-back, coastal vibe into bold graphics, fresh color stories, and consumer-friendly details that stood out in competitive retail environments.

Outdoor Wicker Furniture

I created nautical-inspired design concepts for Margaritaville’s outdoor wicker furniture collections, blending coastal motifs with casual luxury. I developed graphics, color palettes, and pattern applications that captured the brand’s relaxed, oceanfront lifestyle while complementing versatile outdoor living spaces.

Giftables

I designed a variety of branded giftables, including candles, tumblers, and other lifestyle accessories, that captured Margaritaville’s fun, relaxed coastal spirit. I developed fresh color stories, playful graphics, and packaging concepts to create cohesive, shelf-ready products ideal for gifting and impulse purchase.